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COTTON & CLAY
Adult models in relaxed ivory and olive separates against modern concrete architecture. Campaign concept.

COTTON & CLAY · THE FIRST CHAPTER

A world
of your own.

DISCOVER THE EDIT
CHANDIGARH / A NEW POINT OF VIEW

THE COLLECTION, IN THE MAKING

New at Cotton & Clay

For the days that don’t fit a dress code.

Cotton & Clay is taking shape in Chandigarh: a contemporary wardrobe for women, men and children. Easy shirts, relaxed separates, pieces that work across a day. Explore the direction while we develop the first collection.

A POINT OF VIEW

The Edit

A preview of what’s taking shape.

Imagined ivory, navy and rust fabric styling study. Campaign concept, not merchandise.01 / CONCEPT PREVIEW

The weekend edit

A little less structure. A little more room.

Read the weekend notes

Saturday starts with a shirt left loose and trousers with room to move. Keep the palette close: ivory, deep navy, a touch of warm brown. Each piece can change the mood without changing the whole outfit.

Let texture do some of the work. Roll a sleeve, leave the shirt untucked, choose a simple flat shoe. The idea is a wardrobe that can follow a slow morning into an unplanned afternoon.

This styling study is a direction for the collection. The fabrics and garments shown are imagined; actual product details will accompany the finished pieces.

Campaign concept. The complete collection is coming soon.
An adult model in a black midi dress. Campaign concept.02 / CONCEPT PREVIEW

After dark

Presence, without the performance.

Read the evening notes

For an evening out, start with the silhouette. A dark dress with a little movement needs very little around it: a simple shoe, a small bag, one piece of jewellery if the occasion calls for it.

A darker palette can work just as well in separates. Keep the proportions easy and give one detail room to stand out. The aim is to feel dressed for the evening while still feeling like yourself.

After dark is an editorial concept. This image explores the mood; it does not represent a dress currently available to purchase.

Campaign concept. The complete collection is coming soon.

THREE WORLDS / ONE POINT OF VIEW

Find your own way.

Women. Men. The next generation.

THE WAY WE WEAR / A FIRST LOOK

Leave room
for the day.

A shirt worn open at the neck. Trousers with a little volume. Colours that sit easily together. This is the starting point for our first wardrobe.

Imagined campaign direction. These garments are not currently offered for sale.
Recurring adult campaign models seated in ivory, navy, pale blue and stone separates. AI concept, not merchandise.

C&C STORIES / 01

Chandigarh,
in our own way.

Our home is Chandigarh. Our point of view starts with its sense of space: strong lines, generous proportions, light that changes a surface.

Read our first chapter

We’re building Cotton & Clay around the way people live. A working day that becomes an evening out. A weekend with no fixed plan. Clothes that leave enough room for both.

Our first collection brings women, men and children into one brand world. The direction is contemporary: relaxed proportions, grounded colours and pieces you can put together in your own way.

Chandigarh gives us a place to begin. We take its clarity of form as a design cue, while leaving space for a wardrobe to feel personal. The campaign images on this page explore that idea.

The clothes are still in development. When the collection is ready, we’ll show the actual pieces with their fabrics, measurements, fit, prices and product photographs. Until then, this is an invitation to get to know the brand.

The collection — coming soon
Light and a tree in an imagined concrete courtyard. AI-generated campaign set; not a real Chandigarh location.
SPACE TO MAKE IT YOUR OWN.
Imagined campaign set. Our roots are in Chandigarh.